— Topics —
Genetic factors vs environmental factors
2025.03.03
The Rise in Obesity is Closely Linked to the Consumption of Ultra-Processed Foods
Summary
(1) The NOVA classification system, developed in 2009 by a research group at the University of São Paulo, categorizes foods into four groups based on the degree and purpose of processing rather than type or their nutritional content.
【1】Unprocessed or minimally processed foods
【2】Processed culinary ingredients
【3】Processed foods (PFs)
【4】Ultra-processed foods (UPFs)
Ultra-processed foods (UPFs) are formulations made from multiple ingredients and undergo numerous industrial processes. They include sweet or savory snacks, confectioneries, instant foods, processed meat products such as sausages and ham, and most fast foods.
Increased UPF consumption is believed to be linked to rising rates of obesity and diet-related diseases.
(2) UPFs are high in refined carbohydrates, added sugars, salt, saturated fats, and trans fats, making them energy-dense. On the other hand, they are poor sources of fiber, protein, and micronutrients.
Additionally, they often contain flavorings, colorings, emulsifiers, preservatives, and other cosmetic additives.
(3) Since the 1980’s, UPF consumption has surged not only in developed countries but also in developing nations. UPFs now account for more than 50% of total daily energy intake on average in the U.S., U.K., and Canada.
(4) Several studies examining the relationship between UPF consumption and obesity have clearly shown that higher UPF intake is associated with an increased risk of obesity. In contrast, greater consumption of natural foods, such as vegetables, has been found to be inversely correlated with obesity.
(5) A U.S. research group found that individuals with high UPF consumption tend to eat fewer natural foods, such as fruits, vegetables, and fish, leading to a significant decline in overall diet quality.
(6) Processed food diets may result in lower diet-induced thermogenesis (DIT) compared to whole-food diets, potentially increasing net energy intake. Additionally, UPF diets may lead to overeating because they provide less satiety and make individuals feel hungrier than unprocessed food diets.
<My thought>
(7) Generally, UPFs are considered to promote obesity when consumed in excess due to their high energy density. However, I want to highlight the risk of “ultra-processing” itself. Since UPFs are low in nutrients and fiber, and are easily digested, if a diet is skewed toward refined carbohydrates and UPFs while lacking natural foods like vegetables, it can lead to intestinal starvation, potentially raising the body's set-point weight.
(8) It is not an overstatement to say that the sharp rise in being overweight, obesity, and many lifestyle-related diseases coincided with the rapid industrialization of food processing in the 1970’s and 80’s.
(9) The World Obesity Federation (WOF) warns that without policy changes and effective obesity prevention measures, more than half of the global population will be classified as obese or overweight by 2035. In my opinion, instead of focusing solely on “calories,” policies need to emphasize factors such as the degree of food processing, the number of chews, and the digestibility of food.
【 Full text 】
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Contents
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- Food classification by NOVA
- The Issues with Ultra-Processed Foods
- Consumption of UPFs and its association with obesity
- Impact of UPFs on overall diet
(1) Decrease in overall diet quality
(2) Increase in net energy intake
(3)Effects on ad libitum energy intake - Why do UPFs cause weight gain?
- Desired future measures
The endless diet wars among factions in various diets—such as low-carb, ketogenic, paleo, low-fat, and vegan—have caused substantial public confusion and fostered mistrust in nutritional science. However, it is not widely known that diverse diets recommendations often share a common piece of advice: to avoid ultra-processed foods[1].
Empirical evidence has shown that the rising obesity rates closely parallel the increased consumption of ultra-processed foods in many countries.
In this discussion, I’d like to explore the reasons behind this and, finally, mention how it relates to my intestinal starvation theory.
1. Food classification by NOVA
NOVA (not a acronym) is the food classification that categorizes foods based on the degree and purpose of food processing, rather than their nutritional content. It was developed in 2009 by a research group at the University of São Paulo in Brazil[2].
Conventional food classification systems categorize foods and ingredients based on their botanical origin or animal species, and nutrient composition.
As a result, whole grains are often grouped with breakfast cereals or cookies, and fresh chicken or pork are often classified alongside chicken nuggets or sausages.
When considering their their impact on health and disease, conventional food classifications no longer worked well[3].

NOVA classifies foods into four groups based on the nature, extent, and purpose of the industrial processing they undergo.
(1)Unprocessed or minimally processed foods
Fresh fruits and vegetables, and other natural foods (such as grains, milk, fish, and meat) that have undergone processes like removing inedible parts, drying, grinding, pasteurization, chilling, freezing, or vacuum-packaging.
(2)Processed culinary ingredients
Substances derived from Group 1 foods or from nature through processes that include pressing, refining, milling, or drying, such as oils, butter, sugar, and salt. These processed culinary ingredients are typically not consumed on their own.
(3)Processed foods (PFs)
These are typically made by adding Group 2 substances to Group 1 foods. Examples include canned vegetables, fruit in syrup, canned fish, cheese, and freshly made breads.
(4)Ultra-processed foods (UPFs)
These are formulations created by combining many ingredients and undergoing a sequence of industrial processes. Examples include breakfast cereals, soft drinks and fruit juices, sweet or savory snacks, confectioneries, instant foods, reconstituted meat products such as sausages and nuggets, and most fast food items[3,4].
2. The issues with ultra-processed foods
Food processing, in essence, refers to “various operations by which raw foodstuffs are made suitable for consumption, cooking, or storage,” and virtually all foods undergo some form of processing before being eaten. Therefore, processing itself is not inherently bad.
However, ultra-processed foods are not modified foods but formulations made mostly or entirely from substances derived from foods and additives through multiple industrial processes, with little to no Group 1 natural foods[3].
These foods are high in refined grains, added sugars, salt, saturated fats, and trans fats, making them energy-dense. On the other hand, they are poor sources of dietary fiber, protein, and micronutrients.
Additionally, flavorings, colorings, emulsifiers, non-sugar sweeteners, and other cosmetic additives are often added to these products to mask undesirable qualities of the final product[5].
Nevertheless, since the 1980s, the consumption of ultra-processed foods (UPFs) has rapidly increased not only in developed countries but also in developing nations, largely driven by transnational corporations.

UPFs are highly appealing because they are hyper-palatable and addictive, inexpensive, have a long shelf life, and can be consumed anytime, anywhere[3].
The evidence based on the NOVA classification so far suggests that the decline in minimally processed foods and home cooking, alongside the replacement of food supplies with ultra-processed foods, is associated with unhealthy nutritional profiles and an increase in several diet-related diseases[3].
3. Consumption of UPFs and its association with obesity
In studies on adults reporting the proportion of total daily energy intake from UPFs, the highest levels (on average) were reported in the USA (55.1–56.1%), followed by the UK (53–54.3%), Canada (45.1–51.9%), France (29.9–35.9%), Brazil (20–29.6%), Spain (24.4%), and Malaysia (23%)[6].
A cross-sectional study (2005–2014) on American adults, who were found to consume an average of 56.1% of their total energy intake from UPFs, revealed significant differences across quintiles. Those in the highest quintile (Note 1) consumed 84.5% of their total energy intake from UPFs, while those in the lowest quintile accounted for 25.4%[7].
(Note 1: Quintile refers to one of five equal measurements that a set of things can be divided into)
♦A cross-sectional time series study conducted in fifteen Latin American countries revealed that sales of UPFs were associated with changes in body weight in twelve of these countries from 2000 to 2009[8].
A cross-sectional study based on data from Brazil’s 2008–2009 Household Budget Survey found that household availability of UPFs was positively correlated with both the average BMI and obesity prevalence. Those in the highest quartile (Note 2) of household consumption of UPFs were 37% more likely to be obese compared to those in the lowest quartile[9].
(Note 2: Quartile refers to one of four equal measurements that a set of things can be divided into)
♦A study involving 6,143 participants from the UK National Diet and Nutrition Survey (2008–2016) classified foods recorded in four-day food diary according to the NOVA system. Consumption of UPFs was associated with increases in BMI, waist circumference, and obesity rates in both men and women. For every 10% increase in UPF consumption, the obesity rate increased by 18%.
Higher consumption of UPFs was observed among men, white British individuals, smokers, younger people, and those in lower social class groups[10].
♦A cross-sectional study involving 19,363 adults aged 18 and older from the 2004 Canadian Community Health Survey, found that individuals in the highest quintile of UPF consumption were 32% more likely to be obese compared to those in the lowest quintile. Higher UPF intake was associated with being male, younger age, lower educational attainment, physical inactivity, smoking, and being born in Canada[4].
♦A prospective cohort study conducted since 1999 among graduates of the University of Navarra in Spain tracked 8,451 participants who were not overweight at baseline for about nine years. Those in the highest quartile of UPF consumption had a 26% higher risk of developing overweight or obesity compared to those in the lowest quartile.
Moreover, on average, they consumed more fast food, fried foods, processed meats, and sugar-sweetened beverages, while, in contrast, their vegetable intake was the lowest. A higher consumption of UPFs was associated with lower adherence to the Mediterranean diet[11].
3. Impact of UPFs on overall diet
(1) Decrease in overall diet quality
♦A U.S. research group analyzed data on 5,919 children and 10,064 adults from the National Health and Nutrition Examination Survey (2015-2018) to investigate the relationship between UPF consumption and overall diet quality. Diet quality was assessed using the American Heart Association (AHA) diet score and Healthy Eating Index (HEI)-2015 score.
The estimated proportion of children with a poor diet gradually increased from 31.3 % in the lowest quintile of UPF consumption to 71.6 % in the highest quintile. Similarly, among adults, this proportion rose from 18.1 % in the lowest quintile to 59.7 % in the highest quintile.
As UPF intake increased, the consumption of healthy foods such as fruits, vegetables, nuts, and fish significantly decreased, while the intake of unhealthy foods such as refined grains, sugar-sweetened beverages, and added sugars increased.

The research group concluded that higher consumption of UPFs was associated with substantially lower diet quality among children and adults. These findings were consistent with previous studies conducted in several countries[12].
♦An Italian research group hypothesized that meal timing could also be linked to food processing and conducted a study to test this. They analyzed data on 8,688 individuals from the Italian Nutrition & Health Survey (INHES), conducted between 2010 and 2013. Subjects were classified as early or late eaters based on the population’s median timing for breakfast, lunch, and dinner.
Results showed that late eaters (breakfast after 7 AM, lunch after 1 PM, and dinner after 8 PM) were less likely to consume unprocessed or minimally processed foods compared to early eaters, while they consumed more processed foods (PFs) and UPFs. Late eating was also inversely associated with adherence to the Mediterranean diet[13].
The Mediterranean diet, which primarily consists of fruits, vegetables, legumes, nuts, olive oil, and fish, has been shown to be linked to reduced weight gain[14].
(2) Increase in net energy intake
A group of researchers in the U.S. conducted a crossover comparative study to ascertain the net energy intake of two different diets: one consisting of specific processed foods and the other of an isocaloric whole-food (WF) diet. Eighteen subjects consumed two types of sandwiches with the same calorie content but differing in processing levels.
The WF meal consisted of multigrain bread (containing whole sunflower seeds and whole-grain kernels) and cheddar cheese, while the PF meal consisted of white bread and a processed cheese product.
In this study, diet-induced thermogenesis (DIT)(Note 3) after consuming the PF meal was 46.8 % lower than that of the WF meal. The researchers concluded that this difference in DIT led to a 9.7 % increase in net energy-gain for the PF meal[15].
(Note 3) Diet induced thermogenesis (DIT) is the process by which the body increases its energy expenditure for several hours in response to food intake.
Regarding the significant reduction in diet-induced thermogenesis (DIT) observed with the PF meal, the researchers provided the following analysis:
Compared to whole foods, PFs are characterized by lower nutrient density (a lower content and diversity of nutrients per calorie), less dietary fiber, and an excess of simple carbohydrates. As a result, PFs are structurally and chemically simpler than whole foods, making them easier to digest[15,16].

In grain refinement, most of the bran and germ are removed, resulting in the loss of nutrients (such as vitamins, minerals, and proteins), fiber, and phenols they provide.
Consequently, PFs tend to have fewer metabolites, leading to reduced enzyme production and peristalsis (Note 4), easier absorption, and less secondary metabolism—all of which contribute to lower DIT[15, 17].
Additionally, the loss of fiber reduces meal bulk and tends to slow satiety, both of which can lead to an increase in daily caloric intake[15, 18].
(Note 4:the repeated movements made by the muscle walls in the digestive tract tightening and then relaxing)
(3)Effects on ad libitum energy intake
A group of U.S. researchers conducted a randomized controlled trial to determine the effects of ultra-processed versus unprocessed diets on ad libitum energy intake in twenty adults with stable body weight. Subjects were randomly assigned to either the ultra-processed or calorie-matched unprocessed diet for two weeks, followed by the alternate diet for another two weeks.
In this experiment, participants were allowed to eat additional food after meals. As a result, they consumed more energy (459±105 kcal /day) during the ultra-processed diet and gained 0.4±0.1 kg of body fat. In contrast, they lost 0.3±0.1 kg of body fat during the unprocessed diet.
Fasting blood tests showed that levels of the appetite-suppressing hormone peptide YY (PYY) increased during the unprocessed diet as compared with both the ultra-processed diet and baseline. Also, levels of the hunger hormone ghrelin decreased during the unprocessed diet compared to baseline. This suggests that participants felt less hungry during the unprocessed diet, whereas the ultra-processed diet provided less satiety, making participants feel hungrier[19].
4. Why do UPFs cause weight gain?
I would like to explain the link between consumption of UPFs and an increase in obesity from the perspective of intestinal starvation.
Since the development of the NOVA classification, various studies have focused on the degree of food processing rather than calorie content, which is noteworthy.
In the past, factors such as refined carbohydrates, fast food, late-night eating, lack of vegetables, wealth, and poverty have been discussed as causes of being overweight. However, how these factors interact had not been clearly proven.
This time, research has shown that increased UPF consumption itself is linked to an overall decline in diet quality, lack of vegetables, late-night eating, and lower-income groups in developed countries.

Through this blog, I have explained that a combination of factors—such as an unbalanced diet leaning toward refined carbohydrates and UPFs, a lack of vegetables, and an irregular lifestyle—can induce intestinal starvation, potentially raising the body's set-point weight.
UPFs are often high in energy density, so they are generally believed to promote obesity when overeaten. However, I believe the biggest issue is the "ultra-processing" itself, as these foods are digested and absorbed more quickly than natural foods.
If the diet is skewed toward refined carbohydrates and UPFs, and the overall diet quality declines, blood sugar levels can fluctuate sharply. Additionally, since these foods leave nothing behind in the intestines after digestion, intestinal starvation can be triggered (Note 5).
The fact that adherence to the Mediterranean diet and the consumption of natural foods like vegetables are inversely correlated with obesity supports my perspective.
In Japan, In my opinion, the consumption of UPFs such as instant foods, cookies, sweet bread, and chocolate confection is not necessarily low. However, one reason Japan’s obesity rate is lower than in Western countries may be its rice-based food culture, and the fact that many Japanese people still follow traditional eating habits.
(Note 5: Foods high in fat, such as ice cream, take longer to digest and may help prevent intestinal starvation.)
5. Desired future measures
The World Obesity Federation (WOF) warns that if policy directions remain unchanged and no effective measures are taken to prevent and treat obesity, more than half of the global population will be classified as overweight or obese by 2035.
I think this suggests that past policies focused solely on "calories in/ calories out" have not been particularly effective.
What we need now is a shift in focus from "calories" to factors such as the degree of food processing, the number of chews, and digestibility in policymaking.
With traditional dietary habits in many parts of the world, minimally processed natural foods were gradually digested in the digestive tract, allowing energy and nutrients to enter the bloodstream over several hours, while indigestible components like fiber helped maintain gut health.
Even if refined carbohydrates—such as white rice or bread—were included, the overall dietary quality likely remained high.
Even when people felt hungry, fiber and other undigested matter remained in the gut. As a result, there was little need to worry about caloric intake.

However, many people today prefer soft foods that require little chewing and have become overly reliant on refined carbohydrates and UPFs. These diets are low in nutrients and fiber, making them easy to digest, allowing the body to absorb large amounts of energy with minimal effort.
Moreover, once all the food is fully digested in the intestines, a signal that “there is no food” might be sent to the brain.
Such dietary habits were likely rare, if not nonexistent, in human history—at least until around 1970. It is not an overstatement to say that the sharp rise in being overweight, obesity, and many lifestyle-related diseases coincided with the rapid industrialization of food processing in the 1970’s and 80’s.
<References>
[1]Katz DL, Meller S. Can we say what diet is best for health? Annu Rev Public Health. 2014;35:83-103.
[2]Monteiro CA et al. NOVA. The star shines bright. Food classification. Public Health. World Nutr. J. 2016, 7, 28–38.
[3]Monteiro CA et al. The UN Decade of Nutrition, the NOVA food classification and the trouble with ultra-processing. Public Health Nutr. 2018 Jan;21(1):5-17.
[4]Nardocci M et al. Consumption of ultra-processed foods and obesity in Canada. Can J Public Health. 2019 Feb;110(1):4-14.
[5]Fiolet T et al. Consumption of ultra-processed foods and cancer risk: results from NutriNet-Santé prospective cohort. BMJ. 2018 Feb 14;360:k322.
[6]Elizabeth L et al. Ultra-Processed Foods and Health Outcomes: A Narrative Review. Nutrients. 2020 Jun 30;12(7):1955.
[7]Juul F et al. Ultra-processed food consumption and excess weight among US adults. Br J Nutr. 2018 Jul;120(1):90-100.
[8]Ultra-processed food and drink products in Latin America: trends, impact on obesity, policy implications. Pan American Health Organization, Washington (DC) (2013)
[9]Canella DS et al. Ultra-processed food products and obesity in Brazilian households (2008-2009). PLoS One. 2014 Mar 25;9(3):e92752.
[10]Rauber F et al. Ultra-processed food consumption and indicators of obesity in the United Kingdom population (2008-2016). PLoS One. 2020 May 1;15(5):e0232676.
[11]Mendonça RD et al. Ultraprocessed food consumption and risk of overweight and obesity: the University of Navarra Follow-Up (SUN) cohort study. Am J Clin Nutr. 2016 Nov;104(5):1433-1440.
[12]Liu J et al. Consumption of Ultraprocessed Foods and Diet Quality Among U.S. Children and Adults. Am J Prev Med. 2022 Feb;62(2):252-264.
[13]Bonaccio M et al. Association between Late-Eating Pattern and Higher Consumption of Ultra-Processed Food among Italian Adults: Findings from the INHES Study. Nutrients. 2023 Mar 20;15(6):1497.
[14]Beunza JJ et al. Adherence to the Mediterranean diet, long-term weight change, and incident overweight or obesity: the Seguimiento Universidad de Navarra (SUN) cohort. Am J Clin Nutr. 2010 Dec;92(6):1484-93.
[15]Barr SB, Wright JC. Postprandial energy expenditure in whole-food and processed-food meals: implications for daily energy expenditure. Food Nutr Res. 2010 Jul 2;54.
[16]Fereidoon Shahidi. Nutraceuticals and functional foods: Whole versus processed foods. Trends in Food Science & Technology, Volume 20, Issue 9, 2009, Pages 376-387.
[17]Secor SM. Specific dynamic action: a review of the postprandial metabolic response. J Comp Physiol B. 2009 Jan;179(1):1-56.
[18]Roberts SB. High-glycemic index foods, hunger, and obesity: is there a connection? Nutr Rev. 2000 Jun;58(6):163-9.
[19]Hall KD et al. Ultra-Processed Diets Cause Excess Calorie Intake and Weight Gain: An Inpatient Randomized Controlled Trial of Ad Libitum Food Intake. Cell Metab. 2019 Jul 2;30(1):67-77.e3.
2024.10.14
The Growing Importance of Body-Weight Set Point Theory: How Can the Recent Rise in Obesity Be Explained?
Summary
(1)The body weight set point model
In 1953, Gordon C. Kennedy proposed that the accumulation of body fat may be physiologically regulated. Later, in 1982, nutritionists William Bennett and Joel Gurin expanded on this concept and developed the “set-point theory.”
(2)Body-weight homeostasis
When an individual loses weight, the body not only reduces energy expenditure beyond what would be predicted from changes in body composition and the thermic effect of food, but also increases appetite through hormonal regulation and alters food preferences. As a result, conditions are created that make weight rebound more likely.
In contrast, temporary weight gain caused by overeating is also thought to trigger compensatory mechanisms that act to return body weight toward its set-point range. However, these mechanisms may be weaker than those that resist weight loss.
A person’s body-weight set point is thought to be established from childhood through adolescence and to remain relatively stable thereafter. However, it has also been suggested that it may shift in response to major environmental changes such as marriage, childbirth, or migration.
Currently, set-point theory has become an important framework for explaining why body weight is not regulated solely by willpower or simple calorie calculations.
(3)Limitations of the set-point model
The set-point model, which proposes that body weight is regulated within a certain range, does not fully explain the sharp rise in obesity observed primarily in Western countries since the 1970s. In response to this limitation, some researchers have suggested that while metabolic resistance to maintaining weight loss is strong, physiological resistance to sustained fat gain may not persist over the long term.
(4)Questions regarding the high-energy diet hypothesis
Animal studies have reported irreversible weight gain following the long-term consumption of high-energy diets. In humans, however, some individuals remain lean despite consuming similarly high-calorie diets, and the hypothesis does not readily account for phenomena such as weight gain associated with social class or major environmental changes.
(5)Intestinal starvation as an alternative perspective
The recent rise in obesity cannot be fully explained by excess energy intake alone. Irreversible weight gain reflecting an upward shift in the body-weight set point may instead be triggered when the body perceives that “food is scarce.”
Since the 1970s, advances in food processing and the resulting changes in the food environment may have increased the likelihood of a physiological state in which the body perceives that ingested food has been completely digested within the intestinal tract—what I refer to as “intestinal starvation.”
【 Full text 】
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Contents
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- Advances in understanding set-point theory
- Limitations of the set-point model
- Environmental and behavioral factors influencing the body-weight set point
I view the human body as possessing a homeostatic system that attempts to maintain body weight within a certain range, and from this perspective, I believe that the concept of a body-weight set point carries important implications.
In this article, I will discuss the background and challenges of set-point theory, which has received renewed attention in recent years. I believe that understanding the environmental and behavioral factors that may contribute to upward shifts in the body-weight set point is important for addressing the growing problem of obesity.
1. Advances in understanding set-point theory
Obesity and weight loss attempts
♦An obese individual who insists that a lean friend has consistently eaten more than the fat person does, may well be telling the truth.(*snip*)
The group of obese patients who are greatly in need of our understanding are those who keep to a calorie intake of perhaps 1,000 kcal per day, yet lose less than one kg per week. There is no doubt whatsoever that such people exist, and can be studied in a metabolic ward under conditions where 'cheating' is virtually impossible without being detected.
Usually these are middle-aged women who have been perhaps 40 kg overweight, and who have already lost about 20 kg. They are often depressed, hypothermic, and have a low metabolic rate. The nature of this metabolic adaptation to a low-calorie diet is not known (as of 1973), but it is a phenomenon that has been recognized since before the 1920s (J S Garrow, 1973)[1].
♦For obese individuals, a certain amount of weight loss is possible through a range of treatments, but long-term maintenance of weight loss is much more challenging, and in most cases, the weight is regained [2]. In a meta-analysis of 29 long-term weight loss studies, more than half of the lost weight was regained within two years, and by five years, more than 80% of lost weight was regained [3,4].
In addition, studies of those who are successful at sustained weight loss indicate that the maintenance of reduced body fat will probably require close attention to energy intake and expenditure, perhaps for life [5].
Energy expenditure in obesity
♦The hypometabolic thesis had fallen out of favor by 1930, when more accurate calculations of body-surface area indicated that the metabolic rates of obese individuals were normal [6].
♦Total energy expenditure (TEE) in a day consists of three components: diet-induced thermogenesis (DIT), physical activity energy expenditure (PAEE), and resting energy expenditure (REE).
When comparing hypothetical men weighing 100 kg and 70 kg, the man weighing 100 kg has a higher TEE [7].

Breakdown of energy expenditure in average 100-kg and 70-kg men
Contrary to popular belief, people with obesity generally have a higher absolute REE compared to leaner subjects. This is because obesity increases both body fat and metabolically active fat-free mass [7,8].
PAEE can be subdivided into "voluntary exercise" and “activities of daily living.” Despite typically engaging in less physical activity, obese individuals often have a daily energy cost for physical activity similar to that of non-obese individuals since PAEE is proportional to body weight [7,9]. Additionally, due to greater food intake, their DIT also tends to be higher [7].
Dynamic changes in energy expenditure
♦Obesity prevention is often erroneously described as a simple bookkeeping matter of balancing caloric intake and expenditure [10].
In this model, energy intake and expenditure are considered independent parameters determined solely by behavior. It is assumed that an obese person can steadily lose weight by eating less and/or moving more at a rate of one pound for every 3,500 kcal (or one kg for every 7,200 kcal) of accumulated dietary caloric deficit [7,11]. This view has been referred to as a “static model” of weight loss, but it has been shown to be physiologically impossible [7,12].

Static model of weight loss
(Despite being recognized as overly simplistic, the 3,500 kcal rule continues to appear in scientific literature and has been cited in over 35,000 educational weight-loss websites as of 2013.) [12,13]
♦It is now understood that energy intake and expenditure are interdependent variables, influenced by each other and by homeostatic signals triggered by changes in body weight [7,14].
Attempts to alter energy balance through diet or exercise are countered by physiological adaptations that resist weight loss [7].
Body weight set point theory
♦In recent years, the influence of homeostatic control has become increasingly recognized, and growing evidence suggests that the body employs physiological mechanisms to regulate energy balance and maintain body weight around a genetically and environmentally determined set point [12].
In 1953, Kennedy proposed that body fat storage is regulated [15]. In 1982, nutritional researchers William Bennett and Joel Gurin expanded on Kennedy's concept when they developed the set-point theory [16]. The model has been widely adopted, and strengthened particularly after the discovery of leptin in the 1990s [7,12].
When an individual loses weight, the body significantly reduces energy expenditure to a degree that is often greater than predicted based on changes in body composition or the thermic effect of food. This process also causes an increase in appetite through hormonal regulation and alters food preferences through behavioral changes, to drive body weight back toward its set-point range[7,16].

Set-point model of weight loss
♦Weight-loss studies have shown that the magnitude of fat stores in the body is protected by mechanisms mediated by the central nervous system, which adjust energy intake (EI) and expenditure (EE) via signals from adipose tissue, the gastrointestinal tract, and endocrine organs to maintain homeostasis and resist weight change as proposed by the set-point model [12,17].
♦The body's protective metabolic mechanism that attempts to preserve energy stores during an energy crisis is known as adaptive thermogenesis (AT) or metabolic adaptation [7,12].
AT is defined as the underfeeding-associated fall in resting energy expenditure (REE), independent of changes in body composition [12].
♦Maintenance of a 10% or greater reduction in body weight in lean or obese individuals is accompanied by about 20 to 25% decline in 24-hour energy expenditure. This decrease in weight maintenance calories is 10–15% greater than predicted based solely on changes in fat and lean mass [17,18].
Since obese individuals also display these compensatory metabolic adjustments in response to dietary restriction, obesity may be considered a natural physiological state for some people. Experimental studies on obesity in animals similarly suggest a view of obesity as a condition of body energy regulation at an elevated set point [19].
♦A meta-analysis of cross-sectional studies investigating adaptive thermogenesis (AT) by comparing formerly obese subjects who had lost weight with BMI-matched subjects who were never obese, found a 3–5% lower resting energy expenditure (REE) in formerly obese subjects compared to never obese controls [20].
This effect means, for example, that if an obese woman reduced her weight from 100 kg to 70 kg, she would have to consume fewer calories to remain at 70 kg than a woman who had consistently weighed 70 kg [6]. Similar results have been confirmed in animal experiments involving obese and normal-weight rats.
This suggests that the frequent claim made by obese people that they eat the same or less than their lean friends but lose no weight, must be given more credence than it is ordinarily accorded [19].
♦On the other hand, as shown in overfeeding experiments on prisoners in Vermont in the 1960s (Doctor Ethan Sims), weight gain due to temporary overeating also triggers compensatory mechanisms that bring body weight back toward its set-point range.
However, some researchers point out that these may be weaker than the mechanisms that resist weight loss.
This asymmetry could be due to the evolutionary advantage of storing fat to survive during periods of food scarcity or starvation [16,17].

♦In addition, hyperphagia (overeating) has been demonstrated following experimental semi-starvation and short-term underfeeding, which is probably the result of homeostatic signals resulting from the loss of both body fat and lean tissue [7,21].
♦This theory also suggests that a person's body-weight set point is established early in life and remains relatively stable unless altered by specific conditions. However, the set point may change throughout one’s life due to factors such as marriage, childbirth, menopause, aging, and disease [16].
On the other hand, the set-point theory remains hypothetical because the molecular mechanisms involved in set-point regulation have not yet been fully elucidated, and some researchers may consider the theory overly simplistic [16].
2. Limitations of the set-point model
On the other hand, some researchers have pointed out important limitations of the body-weight set-point model.
If a homeostatic system truly exists to maintain body weight within a certain range, a fundamental question arises: why do so many individuals in Western countries continue to gain weight gradually throughout majority of their adult lives? In particular, this model does not adequately explain the increasing prevalence of obesity observed in many societies worldwide since around the 1970s [22].
In response, some researchers have suggested that while metabolic resistance to sustaining a reduced body weight is strong, metabolic resistance to sustained increased adiposity may not be physiologically long-lasting. Indeed, the steady increase in obesity prevalence supports the idea that the human body may be physiologically more permissive of weight gain than of weight loss [17,23].
■Animal studies using rats have shown that during the first 3–4 weeks of exposure to a high-fat diet, increases in energy expenditure and activation of the sympathetic nervous system (SNS) can be observed.
However, these compensatory responses were no longer evident after a few months of high-fat diet consumption [17,24].
Furthermore, another rat study has reported that long-term consumption of highly palatable, high-energy diet—such as potato chips and cheese crackers—led to irreversible weight gain, suggesting an upward shift in the body-weight set point [19,25].

These explanations that continuous consumption of high-calorie diet leads to an increase in the body-weight set point may sound plausible at first. However, in my opinion, if body weight changes in only one direction in response to a single external factor, it can no longer be considered a true “set point.”
Moreover, when this hypothesis is applied to humans, it fails to account for the fact that some individuals remain lean despite frequently consuming similarly high-calorie foods. In practice, several contradictions can be identified, including the following:
(1) Obesity is frequently observed among low-income populations in Western countries, as well as among relatively affluent groups in developing countries [22, 27, 28].
(2) Since the 1950s, the coexistence of undernutrition and obesity within poor populations has been documented worldwide [29].
(3) A substantial number of individuals gain weight following major life or environmental changes—such as entering university, marriage, childbirth, or migration from Asia to Western countries [22].
I propose that upward shifts in the body-weight set point are associated with adaptive responses to intestinal starvation.
The next section provides a more detailed explanation of this mechanism.
3. Environmental and behavioral factors influencing the body-weight set point
At present, many international organizations classify obesity as a chronic disease.
Some researchers interested in the body-weight set-point theory have argued that determining whether obesity, as a chronic condition, is treatable requires a clear understanding of how genetic and environmental factors interact to regulate the set point. At the same time, it is also true that many important environmental and social influences remain insufficiently explained [22].
In this article, I will introduce the concept of “intestinal starvation” as a complementary perspective to address these challenges. The key points are outlined below in four parts.
(1) Limitations of the positive energy balance hypothesis
It is generally assumed that weight gain requires a positive energy balance, and the recent rise in obesity is often explained by increased consumption of high-calorie foods and reduced levels of physical activity. Paradoxically, however, the fact that obesity rates have increased in parallel with the growing prevalence of dieting aimed at weight loss [30] suggests that our current understanding of energy balance may warrant reconsideration [12].
What I want to emphasize is that while short-term weight gain due to overeating can be explained by excess energy intake, long-term and potentially irreversible weight gain may instead be triggered by energy deprivation or by the body’s perception that food is scarce. This pattern is also consistent with the phenomenon in which body weight increases beyond its previous level following experimental starvation or weight-loss dieting.
【Related Articles】The Spread of Dieting May Be Fueling the Rise in Obesity
(2) Changes in digestion and absorption brought about by food processing
It is certainly true that high-calorie foods have become increasingly common since the 1970s. However, an even more important factor affecting the human body may be the rise of food processing—particularly ultra-processing. As food processing advanced, hard-to-digest components were gradually removed, while softer and more easily digestible components became increasingly dominant.

As a result, substantial changes may have occurred in the rate of digestion and absorption, as well as in the gut environment.
Intestinal starvation appears to be associated with the frequent consumption of refined carbohydrates and (ultra-)processed foods, and may help explain both the rise in obesity since the 1970s and why obesity can occur frequently not only in developed countries, but also in certain regions of the developing world.
【Related Article】
The Rise in Obesity is Closely Linked to the Consumption of Ultra-Processed Foods
(3) Intestinal starvation as a multifactorial model
Intestinal starvation is a physiological state that is more likely to occur when four factors overlap simultaneously. This concept provides a framework for understanding obesity as a chronic condition arising from interactions between genetic and environmental factors.
【Related Article】Three (+1) Factors That Accelerate “Intestinal Starvation”
(4) Why does the body resist weight loss in obese individuals?
In cases of weight gain that may reflect an upward shift in the body-weight set point through intestinal starvation, the overall efficiency of nutrient absorption may increase. In other words, from the perspective of energy homeostasis, the balance point at which energy intake and expenditure are matched may itself shift to a higher level. This perspective may help explain why even obese individuals with substantial body fat often exhibit compensatory metabolic responses to caloric restriction.
【Related Article】How Intestinal Starvation Can Lead to Weight Gain
As mentioned in the section 2, an animal study in rats reported that 90 days of exposure to a “high-energy diet” resulted in irreversible weight gain suggestive of an upward shift in the body-weight set point (Rolls et al., 1980). However, the “fattening diet” used in this experiment consisted mainly of commercially available, highly palatable foods such as potato chips, cheese crackers, and cookies [25]. At the same time, these foods were also highly refined carbohydrates and (ultra-)processed foods.
In contrast, the solid chow provided to the control group consisted of cracked grains, soybean meal, fish meal, and similar ingredients, and may have contained larger amounts of less digestible matter, such as dietary fiber and the tough cell walls of plants. In this respect, the composition of the control diet may have resembled that of human diets commonly seen more than 50 years ago.
Therefore, I believe that caution is needed before concluding that the long-term consumption of a high-energy diet directly caused weight gain suggestive of an upward shift in the body-weight set point.
<References>
[1]Garrow JS. Diet and obesity. Proc R Soc Med. 1973 Jul;66(7):642-4. PMID: 4741395; PMCID: PMC1645095.
[2]Wu T, Gao X, Chen M, van Dam RM. Long-term effectiveness of diet-plus-exercise interventions vs. diet-only interventions for weight loss: a meta-analysis. Obes Rev. 2009;10(3):313–323.
[3] Hall KD, Kahan S. Maintenance of Lost Weight and Long-Term Management of Obesity. Med Clin North Am. 2018 Jan;102(1):183-197.
[4]Anderson JW, Konz EC, Frederich RC, Wood CL. Long-term weight-loss maintenance: a meta-analysis of US studies. Am J Clin Nutr. 2001 Nov;74(5):579-84.
[5]Wing RR, Hill JO. Successful weight loss maintenance. Annu Rev Nutr. 2001;21:323-41.
[6]Jou C. The biology and genetics of obesity--a century of inquiries. N Engl J Med. 2014 May 15;370(20):1874-7.
[7]Hall KD, Guo J. Obesity Energetics: Body Weight Regulation and the Effects of Diet Composition. Gastroenterology. 2017 May;152(7):1718-1727.e3.
[8]Nelson KM, Weinsier RL, Long CL, et al. Prediction of resting energy expenditure from fat-free mass and fat mass. Am J Clin Nutr. 1992;56:848–856.
[9]Westerterp KR. Physical activity, food intake, and body weight regulation: insights from doubly labeled water studies. Nutr Rev. 2010;68:148–154.
[10] Levine DI. The curious history of the calorie in U.S. policy: a tradition of unfulfilled promises. Am J Prev Med. 2017;52:125–129.
[11] Hall KD, Chow CC. Why is the 3500 kcal per pound weight loss rule wrong? Int J Obes (Lond). 2013 Dec;37(12):1614.
[12] Egan AM, Collins AL. Dynamic changes in energy expenditure in response to underfeeding: a review. Proc Nutr Soc. 2022 May;81(2):199-212. doi: 10.1017/S0029665121003669. Epub 2021 Oct 4. PMID: 35103583.
[13]Thomas DM, Martin CK, Lettieri S et al. (2013) Can a weight loss of one pound a week be achieved with a 3500-kcal deficit? Commentary on a commonly accepted rule. In Int J Obes 37, 1611–1613.)
[14]Hall KD, Heymsfield SB, Kemnitz JW et al. Energy balance and its components: implications for body weight regulation. Am J Clin Nutr. 2012 Apr;95(4):989-94.
[15]KENNEDY GC. The role of depot fat in the hypothalamic control of food intake in the rat. Proc R Soc Lond B Biol Sci. 1953 Jan 15;140(901):578-96.
[16] Ganipisetti VM, Bollimunta P. Obesity and Set-Point Theory. 2023 Apr 25. In: StatPearls [Internet]. Treasure Island (FL): StatPearls Publishing; 2024 Jan–. PMID: 37276312.
[17] Rosenbaum M, Leibel RL. Adaptive thermogenesis in humans. Int J Obes (Lond). 2010 Oct;34 Suppl 1(0 1):S47-55.
[18] Leibel R, Rosenbaum M, Hirsch J. Changes in energy expenditure resulting from altered body weight. N Eng J Med. 1995;332:621–28.
[19] Richard E. Keesey, Matt D. Hirvonen, Body Weight Set-Points: Determination and Adjustment, The Journal of Nutrition, Volume 127, Issue 9, 1997, Pages 1875S-1883S, ISSN 0022-3166.
[20]Astrup A, Gøtzsche PC, van de Werken K, et al. Meta-analysis of resting metabolic rate in formerly obese subjects. Am J Clin Nutr. 1999 Jun;69(6):1117-22.
[21] Dulloo AG, Jacquet J, Girardier L. Poststarvation hyperphagia and body fat overshooting in humans: a role for feedback signals from lean and fat tissues. Am J Clin Nutr. 1997;65:717–723.
[22]Speakman JR, Levitsky DA, Allison DB, et al. Set points, settling points and some alternative models: theoretical options to understand how genes and environments combine to regulate body adiposity. Dis Model Mech. 2011 Nov;4(6):733-45.
[23] Schwartz MW, Woods SC, Seeley RJ, et al. Is the energy homeostasis system inherently biased toward weight gain? Diabetes. 2003 Feb;52(2):232-8.
[24] Corbett SW, Stern JS, Keesey RE. Energy expenditure in rats with diet-induced obesity. Am J Clin Nutr. 1986 Aug;44(2):173-80.
[25] Rolls B.J., Rowe E.A., Turner R.C. Persistent obesity in rats following a period of consumption of a mixed high energy diet. J Physiol. 1980 Jan;298:415-27.
[26](Deleted)
[27] Dykes J et al. Socioeconomic gradient in body size and obesity among women: the role of dietary restraint, disinhibition and hunger in the Whitehall II study. International Journal of Obesity 2004 Feb,:262-68.
[28] Poskitt EM. Countries in transition: underweight to obesity non-stop? Ann Trop Paediatr. 2009 Mar;29(1):1-11.
[29] Gary Taubes. 2011. Why we get fat. New York: Anchor Books. Pages 15-32.
[30] Montani JP, Schutz Y, Dulloo AG. Dieting and weight cycling as risk factors for cardiometabolic diseases: who is really at risk? Obes Rev. 2015 Feb;16 Suppl 1:7-18.
2022.10.10
Does Obesity Run in the Family or Is It Due to the Living Environment?
Contents
- What was the relationship of weight between adoptees and adoptive parents?
- What was the weight of the twins raised apart?
- What do we consider a change in environment?: My thoughts
- Will the shape of your body from childhood continue?
<The bottom line>
Is obesity inherited from parents?
Let us recall our classmates in elementary school. To some extent, we can imagine, if not one hundred percent, that if the parents are thin, their children are often thin, and if the parents are fat, their children are often fat.
The question here is whether this is due to genetics or due to the living environment. Here is one such study I’d like to introduce.

1. What was the relationship of weight between adoptees and adoptive parents?
"Obese children often have obese siblings. Obese children become obese adults. Obese adults go on to have obese children. Childhood obesity is associated with a 200 percent to 400 percent increased risk of adult obesity. This is an undeniable fact. (*snip*)
Families share genetic characteristics that may lead to obesity. However, obesity has become rampant only since the 1970s. Our genes could not have changed within such a short time. Genetics can explain much of the inter-individual risk of obesity, but not why entire populations become obese.
Nonetheless, families live in the same environment, eat similar foods at similar times and have similar attitudes. Families often share cars, live in the same physical space and will be exposed to the same chemicals that may cause obesity–so-called chemical obesogens. For these reasons, many consider the current environment the major cause of obesity.

Conventional calorie-based theories of obesity place the blame squarely on this “toxic" environment that encourages eating and discourages physical exertion. Dietary and lifestyle habits have changed considerably since the 1970s (e.g. car, television, computer, fast food, high-calorie food, sugar, etc.).
Therefore, most modern theories of obesity discount the importance of genetic factors, believing instead that consumption of excess calories leads to obesity. Eating and moving are voluntary behaviors, after all, with little genetic input.
So-exactly how much of a role does genetics play in human obesity?"
(Jason Fung. The Obesity Code. Greystone Books, 2016, Page 21-2.)
"The classic method for determining the relative impact of genetic versus environmental factors is to study adoptive families, thereby removing genetics from the equation.(*snip*)
Dr. Albert J. Stunkard performed some of the classic genetic studies of obesity. Data about biological parents is often incomplete, confidential and not easily accessible by researchers. Fortunately, Denmark has maintained a relatively complete registry of adoptions, with information on both sets of parents.

Studying a sample of 540 Danish adult adoptees, Dr. Stunkard compared them to both their adoptive and biological parents.
If environmental factors were most important, then adoptees should resemble their adoptive parents. If genetic factors were most important, the adoptees should resemble their biological parents.
No relationship whatsoever was discovered between the weight of the adoptive parents and the adoptees.(*snip*)
Comparing adoptees to their biological parents yielded a considerably different result. Here there was a strong, consistent correlation between their weights.
The biological parents had very little or nothing to do with raising these children, or teaching them nutritional values or attitudes toward exercise. Yet the tendency toward obesity followed them like ducklings. When you took a child away from obese parents and placed them into a "thin" household, the child still became obese.(*snip*)
This finding was a considerable shock. Standard calorie-based theories blame environmental factors and human behaviors for obesity. Environmental cues such as dietary habits, fast food, junk food, candy intake, lack of exercise, number of cars, and lack of playgrounds and organized sports are believed crucial in the development of obesity. But they play virtually no role."
(Fung. The Obesity Code. Pages 22-3.)
2. What was the weight of the twins raised apart?
"Studying identical twins raised apart is another classic strategy to distinguish environmental and genetic factors. Identical twins share identical genetic material, and fraternal twins share 25 percent of their genes.
In 1991, Dr. Stunkard examined sets of fraternal and identical twins in both conditions of being reared apart and reared together. Comparison of their weights would determine the effect of the different environments.
The results sent a shockwave through the obesity-research community. Approximately 70 percent of the variance in obesity is familial.(*snip*)

However, it is immediately clear that inheritance cannot be the sole factor leading to the obesity epidemic.
The incidence of obesity has been relatively stable through the decades. Most of the obesity epidemic materialized within a single generation. Our genes have not changed in that time span.
How can we explain this seeming contradiction?"
(Fung. The Obesity Code. Pages 23-4.)
3. What do we consider a change in environment? : My thoughts
I think this is a very interesting study because it compared data from biological parents and adoptive parents.
However, can we assert from the results of this one alone that the influence of genetics was much greater and environmental factors were much less significant?
I believe, as Doctor Fung mentions, the rapid increase in obesity in recent years (since about 1970) has much to do with changes in our living environment (what we eat, irregular lifestyle,etc.),not the genes.

Even those who were slim in their youth may gain five or ten kilos in a short period of time at a certain age, triggered by something (living alone, marriage, parenting, stress from work, etc.). Some people put on weight every time they try dieting to lose weight.
In other words, many of us, in our hearts, have probably noticed that changes in eating habits or our living environment can change our body shape.
■What is the "change in environment" that causes a change in weight here?
The study considers a child living with adoptive parents or twins raised separately to be a "change in living environment," but I think there is a problem with this study.
If a family can afford to take in a child as adoptive parents, don't they have some money to spare and feed their adoptee a somewhat balanced diet three times a day?
Although what they eat and caloric intake may differ from family to family, those changes are not necessarily "environmental changes" that cause changes in weight. Just because the adoptive parents are thin does not mean that adoptees will become thin even if they eat the same diet.

On the contrary, I believe that a fundamental increase in weight and body shape occurs when one’s set-point weight itself goes up, which is induced by intestinal starvation.
And since at least three (+one) factors are required to induce intestinal starvation, living with adoptive parents alone does not necessarily alter one’s set-point weight.
[Related article]
In Japan over the past few decades, our traditional eating habits have been declining. Instead, Westernized eating and diverse work styles have become more prevalent.
Amid these changes, intestinal starvation is more likely to be induced when unbalanced diets (high in easily digestible carbohydrates and ultra-processed foods, and with a lack of vegetables, etc.) combines with irregular lifestyle habits (skipping breakfast, eating late at night, etc.).
This is what I would like to call the "environmental factors and human behaviors" for the recent obesity epidemic, and while genetic factors are, of course, undeniable, I believe that environmental factors are quite significant.
4. Will the shape of your body from childhood continue?

One thing to note here is that the body shape in childhood (say, around three to five years old) tends to continue into adulthood.
When I think back to my classmates in first and second grade, the girls and boys who were fat (although they were not big eaters) often have a similar body shape even decades later.
From my theory, that means that their set-point weight has not changed, and in this study, if there are no environmental factors that cause changes in their set-point for body weight, then wouldn't the body shape from childhood basically continue?
But, I’m simply wondering what the childhood body shape is due to? Whether it is genetic factors or the way food is prepared during childhood-including weaning-is a question that remains unanswered.
The bottom line
(1) In a study regarding adoptive families and examining how genetic and environmental factors influence being overweight, no correlation was found between the weight of adoptive parents and that of their adoptees. On the other hand, when the adoptees were compared to their biological parents, there was a consistent correlation between the weight of both.
A study of twins raised separately also concluded that "genetic influences are far more significant.”
(2) Many researchers had previously blamed "environmental factors and individual behavior” for the recent obesity epidemic, but this study concluded that genetics had far more impact than environmental factors.
However, I find this study problematic. The fact of children living with adoptive parents or twins raised separately is not necessarily an environmental factor that causes changes in weight.
(3) Of course, I do not think we can ignore the genetic factor, but I believe that the recent obesity epidemic is caused by a combination of what we eat-westernized diets, refined carbohydrates, processed foods, etc.-plus lifestyle changes.
A major change in weight and body shape occurs when one’s set-point weight goes up, which is induced by intestinal starvation.
(4) If there is no significant change in one's set-point weight, I think the body shape from childhood is expected to continue. However, I 'm uncertain what determines childhood body shape, whether it is heredity or the way food is prepared during childhood, including weaning.
2022.09.24
Why Does the Body Perceive That It Is More Starved than in the Past?
Contents
- How has our Japanese diet changed over the past fifty years?
- The Pima tribe who gained weight under rations, not prosperity
- The newer the diet in history, the less fit the body is
<End note>
1.How has our Japanese diet changed over the past fifty years?
I was born in 1970, about fifty years ago. That was when twenty-five years had passed since the end of the World WarⅡ, and Japan was in the midst of its rapid economic growth.
In retrospect, I feel that the food scene was quite different from what it is today. My parents were farmers in the country side of Osaka, growing rice and mushrooms. We also had about twenty chickens to get fresh eggs.
On the dining table in the morning, there was usually rice, miso soup, pickles, traditional stewed vegetables, and half-dried fish. I remember the family eating together.
Of course, we sometimes ate bread, but my father did physical labor, so rice was an essential part of breakfast.
(Typical Japanese breakfast we used to have)
■The 1970s, when the dining scene changed dramatically
I think it was after 1970 that our dining landscape slowly changed. I had not been taken to restaurants much when I was a kid, but fast food restaurants and other restaurant chains opened one after another in all corners of Japan, and many people began to eat Western food.
McDonald's (since 1971), Kentucky Fried Chicken (since 1970) and family restaurants called Skylark (since 1970) were the most famous among them. In 1974, the first convenience stores (called Seven-Eleven) opened in Tokyo, followed by a rapid increase throughout the country. Instant foods such as cup noodles and frozen foods also increased rapidly, reflecting busy social conditions.

Even in the 1970s, school lunches already had bread as their side dish rather than rice (apparently at the behest of GHQ, which ruled after the war), and those of us who had grown accustomed to such a diet began to prefer bread, noodles, and other wheat-based foods even as adults.
Along with this, we liked to eat meat and (ultra-) processed foods rather than fish with bones.
We began to prefer soft foods to fibrous and hard foods, and the traditional vegetable stews that had been commonly eaten became less and less common.
Our lifestyles also changed dramatically. More and more people began to work at desks rather than at physical jobs. Nighttime lifestyles became the norm, and more people didn't even eat breakfast.
It was probably around this time that obesity began to increase in Japan. Nowadays, it is not unusual to see women over one hundred-kilograms on the streets.
(Percentage of adults with a BMI of 25 or higher: In both men and women, it has been increasing since 1980
One might think that increased caloric intake was the cause of being overweight.
However, on a caloric basis, the average daily caloric intake of the population in 1970 was twenty-two-hundred kcal, yet in 2010 it had decreased to eighteen-hundred-fifty kcal. [1]
To explain this in my theory, the modern diet is often low in fiber and tends to favor easily digestible refined carbohydrates, processed meat and fish products, and fast food, etc., which can, in turn, induce a state of intestinal starvation based on how we combine the foods.
In particular, with changes in eating habits, such as having only two meals a day (skipping breakfast or lunch), light lunches, or late dinners, as well as dietary restrictions due to dieting, many people experience long periods of hunger, making intestinal starvation more likely to occur.
2. The Pima tribe who gained weight under rations, not prosperity
As an example of how obesity has increased as old traditional eating habits have declined and became westernized, I would like to cite a Native American tribe known as the Pima, although the situation is slightly different.
This is the second time I quote from Mr. Taubes' "Why We Get Fat," but this part is very important and may be the key to solving the problems of obesity, diabetes, and other diseases.
"Consider a Native American tribe in Arizona known as the Pima. Today the Pima may have the highest incidence of obesity and diabetes in the United States. Their plight is often evoked as an example of what happens when a traditional culture runs afoul of the toxic environment of modern America. (*snip*)
Between 1901 and 1905, two anthropologists(Russell and Hrdlička) independently studied the Pima, and both commented on how fat they were, particularly the women. (*snip)
Through the 1850s, the Pima had been extraordinarily successful hunters and farmers.

By the 1870s, the Pima were living through what they called the “years of famine.”(*snip*) The tribe was still raising what crops it could but was now relying on government rations for day-to-day sustenance.(*snip*)
What makes this observation so remarkable is that the Pima, at the time, had just gone from being among the most affluent Native American tribes to among the poorest.
Whatever made the Pima fat, prosperity and rising incomes had nothing to do with it; rather, the opposite seemed to be the case.
And if the government rations were simply excessive, making the famines a thing of the past, then why would the Pima get fat on the abundant rations and not on the abundant food they'd had prior to the famines? Perhaps the answer lies in the type of food being consumed, a question of quality rather than quantity.(*snip*)
So maybe the culprit was the type of food. The Pima were already eating everything “that enters into the dietary of the white man,” as Hrdlička said. This might have been key.
The Pima diet in 1900 had characteristics very similar to the diets many of us are eating a century later, but not in quantity, in quality."
(Gary Taubes. Why We Get Fat. New York: Anchor Books, 2011, Pages 19-23.)
[Related article] Wealthy Ones Get Fat? Poor Ones Get Fat?
In terms of food, I believe that Japanese people in 1970 were eating a lot of different kinds of food than today. There were no convenience stores, and the diet was based on mom's home cooking, with a variety of seasonal vegetables and fish.
In contrast, the modern diet is based on easily digestible carbohydrates and processed meat products, and the variety of food ingredients we eat seems to have decreased dramatically.
Many people are normally worried about gaining weight and are dieting, and then they occasionally splurge and eat high-calorie food as a reward. The situation is different, but if we focus on the inside of the intestines, I can say that it is the same as what happened to the Pima population.
3. The newer the diet in history, the less fit the body is
"The idea is that the longer a particular type of food has been part of the human diet, the more beneficial and less harmful it probably is— the better adapted we become to that food.
And if some food is new to human diets, or new in large quantities, it's likely that we haven't yet had time to adapt, and so it's doing us harm. (*snip*)

The obvious question is, what are the “conditions to which presumably we are genetically adapted”? As it turns out, what Donaldson assumed in 1919 is still the conventional wisdom today: our genes were effectively shaped by the two and a half million years during which our ancestors lived as hunters and gatherers prior to the introduction of agriculture twelve thousand years ago."
(Taubes. Why We Get Fat. Pages 163-4.)
I believe what the author tried to get across was that the modern diet of allowing large amounts of carbohydrates is not genetically compatible with our bodies, and that eating meat and its fat may be more compatible and less harmful to us on a genetic level.
I will quote this passage above to explain my intestinal starvation mechanism.
Suppose (and it makes more sense) that God created a genetic blueprint for people to "store body fat" in case they could not find food.

If the state of "no food" (starvation) was recognized when all food was digested in the entire intestinal tract, then during the hunting-and-gathering age and farming age when people ate wild boar meat, nuts, vegetables with tough cell walls, and unrefined grains, etc., their intestines would not have been in a state of complete starvation even if they couldn’t eat anything for a whole day (because of the long intestines).
In contrast, a modern diet high in quickly digested foods —such as refined wheat and rice, starches, processed meat and fish products, and fast food—can, depending on the combination, lead to a state of intestinal starvation in as little as half a day.
I believe it is the entire intestines (or it may be the small intestine only) that makes all the decisions, and it goes to show that inside the gut, many of us are starving more today than in the past.
End note
People sometimes say, "Japanese food culture is healthy by world standards," but I believe this to be a relic of the past until around the year 2000 at the latest. Now, I feel that traditional Japanese food culture is dying in the average household.
Children who grew up eating fast food are now in their fifties and sixties, and their children are now in their thirties. Thus, in about fifty to sixty years (about two generations), the opportunity to eat traditional foods will have faded away, and the food culture will change greatly.
And, with the shift in diet, it seems like that diseases such as diabetes, kidney disease, heart disease, cancer, and stroke, which were once not as common, are on the rise, just as they are in the Western countries.
References:
[1]Yasuo Kagawa(香川靖雄) , Clock Gene Diet (時計遺伝子ダイエット), 2012, Page 15.
2019.06.22
Obesity as a Multifactorial Condition: Does Intestinal Starvation Act as a Confounding Factor?
-
Contents
- "Overeating causes obesity" is too simplistic
- Most diet methods are "partially correct"
- Can environmental and behavioral factors be systematically organized?
- Intestinal starvation as a confounding factor
The bottom line
1. "Overeating causes obesity" is too simplistic
A 2012 online survey of 1,143 adults in the United States conducted by Reuters and the market research firm Ipsos found that 61% of American adults believed "personal choices related to diet and exercise" were responsible for the obesity epidemic[1,2]. In other words, many Americans still hold the belief that people who become obese lack willpower, overeat, and do not exercise enough[2].
The situation in Japan appears to be similar. Even news anchors and experts frequently make statements such as, “It's only natural to gain weight if you overeat and don’t exercise,” suggesting that many Japanese people likely hold the same view.
However, scientific research indicates that "personal choices" may not account for all cases of obesity[2].
Classical genetic studies based on adoption studies, family studies, twin studies, etc., indicate that about 50–70% of the variance (heritability estimates) in BMI is genetic (Those estimates vary depending on the study design and assessment methods) [3].
Even today, the heritability of obesity is estimated at 40% to 70%[4].

Some researchers point out that numerous different genes have been found to be involved in food selection, food intake, absorption, metabolism, and energy expenditure including physical activity. When considering interactions between gene-by-gene or gene(s)-by-environment(s), the complexity of the mechanisms underlying weight regulation becomes even greater[3].
International Statements Recognizing Obesity as a Chronic Disease
・In 1948, the World Health Organization (WHO) established the International Classification of Diseases (ICD) and classified obesity as a disease. This is considered one of the earliest official frameworks in which obesity was treated as an illness.
However, at the time, this classification received little attention within the medical community and was not widely regarded as clinically important for several decades thereafter[5].
・In 1997, following consultations with the International Obesity Task Force (IOTF, now part of the World Obesity Federation), the WHO clearly identified obesity as a complex and serious chronic disease in an official report[6].
・In 2012, the American Association of Clinical Endocrinologists (AACE) designated obesity as a chronic disease. This designation was based on the recognition that the pathophysiology of obesity is complex, involving interactions among genetic and biological factors, the environment, and behavior, and that obesity meets the definition of a disease as outlined by the American Medical Association (AMA)[7].
・Subsequently, in 2013, the American Medical Association (AMA) formally recognized obesity as a chronic disease[8].
2. Most diet methods are partially correct
If we accept that the human gene pool is unlikely to change substantially over a period of 50 or even 100 years, then the global rise in obesity observed since the 1970’s can reasonably be understood as being strongly influenced by environmental and behavioral factors.
With this in mind, I would like to take a closer look at these factors. An interesting observation about recent popular diets is particularly relevant here and is quoted below.
“What causes weight gain? Contending theories abound:
・Calories ・Food reward・Food addiction
・Sugar・Sleep deprivation ・Stress
・Refined carbohydrates・Wheat
・Low fiber intake・All carbohydrates
・Genetics・Dietary fat ・Red meat
・Poverty ・All meat・Wealth
・Dairy products・Gut microbiome
・Snacking・Childhood obesity

The various theories fight among themselves, as if they are all mutually exclusive and there is only one true cause of obesity. For example, recent trials that compare a low-calorie to a low-carbohydrate diet assume that if one is correct, the other is not. Most obesity research is conducted in this manner.
This approach is wrong, since these theories all contain some element of truth. (*snip*)
THE MULTIFACTORIAL NATURE of obesity is the crucial missing link. There is no one single cause of obesity. (*snip*)
What we need is a frame work, a structure, a coherent theory to understand how all its factors fit together. Too often, our current model of obesity assumes that there is only one single true cause, and that all others are pretenders to the throne. Endless debates ensue.
Too many calories cause obesity. No, too many carbohydrates. No,
too much saturated fat. No, too much red meat. No,
too much processed foods. No, too much high fat dairy. No,
too much wheat. No, too much sugar. No,
too much highly palatable foods. No, too much eating out. No
It goes on and on. They are all partially correct. (*snip*)
All diets (e.g., calorie restriction, low-fat, paleo, vegan) work because they all address a different aspect of the disease. But none of them work for very long, because none of them address the totality of the disease.
Without understanding the multifactorial nature of obesity-which is critical -we are doomed to an endless cycle of blame."
(Jason Fung. The Obesity Code. Greystone Books. 2016. Pages 70, 216-217.)
I find the author’s discussion of the multifactorial nature of obesity to be highly insightful. Obesity is not a simple phenomenon caused solely by overeating; rather, it arises from a complex interplay of multiple factors, and this is a point we must first recognize.
However, at the same time, the sheer number of factors that are often listed suggests another problem: the mechanisms and contributing factors behind weight gain have not been sufficiently organized or clearly conceptualized.
I believe that by introducing the concept of intestinal starvation, some of the environmental and behavioral factors that appear complex can be viewed in a more structured and coherent way. By shifting our focus away from observable eating habits and lifestyle patterns and toward the unseen workings of the intestines, the underlying mechanisms of obesity may become more apparent.
3. Can environmental and behavioral factors be systematically organized?
Here, it is worth reaffirming that the phenomenon commonly described as “gaining weight” actually involves two distinct processes. Introducing this conceptual framework makes it easier to organize and understand the many factors that contribute to weight gain.
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The Two Distinct Processes Behind Weight Gain
(1) When body weight returns to its original set point
One type of weight gain occurs when body weight, which has been intentionally kept low, begins to return toward its set point. This process is illustrated in Figure 1A.
Not only the weight gain commonly explained as resulting from overeating or lack of exercise, but also many calorie-restricted diets and traditional weight-loss intervention studies fall into this category.

Fig. 1
Admittedly, regardless of whether fat, carbohydrates, or ultra-processed foods are restricted, body weight tends to decrease temporarily as long as energy intake falls below energy expenditure.
However, because this approach does not alter the underlying body-weight set point, making long-term weight loss maintenance difficult and increasing the likelihood of weight rebound once previous eating patterns resume.
As Dr. Briffa has pointed out, calorie restriction may serve as a temporary remedy, but it is not a fundamental solution to obesity as a whole.
(2) The process by which the set point itself increases
In contrast, the weight gain illustrated in Figure 1B represents a situation in which the body-weight set point itself increases. I propose that this type of weight gain is the result of an adaptive response to the body’s recognition of “starvation.”
One form of this “perceived starvation” is intestinal starvation. Intestinal starvation does not arise from a single cause; rather, it emerges through the simultaneous involvement of multiple factors. This perspective may help clarify the multifactorial nature of obesity, particularly its relationship with environmental and behavioral factors.
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Three (+1) Factors That Accelerate “Intestinal Starvation”
4. Intestinal starvation as a confounding factor
Skipping breakfast, eating late dinners, having fewer meals per day, diets high in refined carbohydrates or (ultra-)processed foods, insufficient dietary fiber, and unbalanced diets are often reported to be associated with weight gain and obesity.
What is important, however, is that these factors may not independently cause obesity. Instead, they may influence the occurrence of intestinal starvation.
In other words, I suggest that the core causal factor in obesity may not be individual lifestyle behaviors themselves, but rather intestinal starvation, which is commonly affected by these behaviors.
In this sense, intestinal starvation may be conceptualized as a physiological response that functions as a confounding factor (see Note 1) in obesity research.

Fig. 2. Conceptual framework of intestinal starvation acting in a confounding-like manner
Note 1: A confounding factor is a third variable that influences both the presumed cause (exposure) and the outcome, thereby obscuring the true relationship between them. For example, even if low dietary fiber intake appears to be associated with obesity, intestinal starvation may be an underlying factor that affects both.
The bottom line
(1)Obesity is now widely recognized as a chronic, multifactorial disease driven by interactions among genetic, biological, environmental, and behavioral factors. While many fad diets address specific aspects of obesity, none adequately targets the condition as a whole, which may explain their limited long-term effectiveness.
(2)What is needed now is a conceptual framework that explains how multiple factors interact. By adopting the perspectives outlined below, environmental and behavioral factors related to obesity can be more clearly organized and understood.
(a) There are two distinct processes that lead to weight gain, and one of them—an upward shift in the body-weight set point—is closely associated with the rise in obesity.
(b) Intestinal starvation is involved in this upward shift of the set point itself. It represents an adaptive physiological response that arises at the intersection of genetic factors and the modern food environment and lifestyle, and thus may help explain the multifactorial nature of obesity.
(3) From this perspective, the central causal factor in obesity may not be individual lifestyle behaviors themselves, but rather intestinal starvation, which is commonly influenced by these factors. In this sense, intestinal starvation can be viewed as a biological response that functions as a confounding factor in obesity research.
References
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[3]Speakman JR et al. Set points, settling points and some alternative models: theoretical options to understand how genes and environments combine to regulate body adiposity. Dis Model Mech. 2011 Nov;4(6):733-45.
[4]McPherson R. Genetic contributors to obesity. Can J Cardiol. 2007 Aug;23 Suppl A(Suppl A):23A-27A.
[5]James, W. WHO recognition of the global obesity epidemic. Int J Obes 32 (Suppl 7), S120–S126 (2008).
[6]Obesity as a Disease.The World Obesity Federation
[7] Garvey WT. Is Obesity or Adiposity-Based Chronic Disease Curable: The Set Point Theory, the Environment, and Second-Generation Medications. Endocr Pract. 2022 Feb;28(2):214-222.
[8] Garvey WT et al. American Association of Clinical Endocrinologists and American College of Endocrinology Comprehensive Clinical Practice Guidelines for Medical Care of Patients with Obesity. Endocr Pract. 2016 Jul;22 Suppl 3:1-203.

